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16 OCT 2019 / Author: Solarify
Digital Marketing Specialist


Responsibilities & Qualifications

You’ll join a dynamic team of experienced B2B software marketers passionate about creating a world-class marketing function at Solarify. You’ll play a crucial role in helping our team to reach the right people at the right time with the right message.

Essential Duties

- Design, build, and maintain digital marketing strategy, including SEO/SEM, website, social media, and display advertising campaigns - Partners with the Marketing team to create, measure, analyze, and optimize content performance and user experience across digital channels, and provide insights to stakeholders across the organization. - Identify and evaluate emerging technologies and trends. Provide thought leadership and perspective for adoption where appropriate - Own all aspects of the digital brand presence including website, marketing content, social media, and elements of UI/UX for global technology solutions.

Qualifications Include

- BA/BS degree with a Marketing or Communications major is preferred, or a related field - A minimum of 3-5 years of relevant experience in graphic design, website development, and digital marketing strategy - Experience with digital lead generation lifecycle including email marketing, inbound marketing techniques, and tracking metrics; B2B environment is preferred - Software/SaaS digital marketing is preferred. - Experience using content management systems; WordPress experience a plus - Experience managing large, dynamic Web sites - Email and landing page design experience preferred; Marketo and/or HubSpot certified a plus - Familiar with standard concepts, practices, and procedures within digital marketing and marketing communications - Portfolio required

How to apply:

Send your resume to